Advanced Real-Estate Investment Platform

Whiterock is a cutting-edge platform for investors, lenders, and brokers. It optimizes the real estate investment process with advanced analytics and forecasts.


Investing in properties can be confusing. With so many numbers and facts to look at, people can miss good opportunities or make mistakes.


Whiterock helps to find better property deals and make more money. The app brought all the information they needed into one place with a clear interface.

Usability score
New users
Screens made
0 month
Launch time
User retention


Buying and selling homes can be tricky because there’s so much to look at. Whiterock is like a helpful friend for property investors, lenders, and brokers. In the big world of real estate, it can be hard to find the best deals. It’s simple design helps people see and understand the important stuff. This means less confusion and smarter choices when dealing with properties.



New users might find it overwhelming to start using a real estate app, unsure of where to begin or what to do. They may even give up before fully exploring its capabilities.


The onboarding offers a step-by-step introduction. The app’s primary functions are easy to use, so users feel confident and informed.



Users want a quick summary of their real estate activities, but going through lots of numbers takes time. A disjointed interface can hinder quick decision making.


The dashboard centralizes all user portfolios and vital metrics in one spot. Users can quickly understand their real estate situation, making decisions faster. This clear layout increases efficiency and reduces the risk of overlooking crucial data.

My properties


Keeping track of individual properties, with their specifics and updates, can become disorganized. Missing an update or detail can lead to missed opportunities.


The “My Properties” section acts as a personal organizer. Users can easily see the details, status, and updates of each property, so they stay informed and manage their properties effectively.



To manage various investments, you need a clear perspective for stability and progress. Without this, users may struggle to see the bigger picture.


Users can easily keep track of the health and diversity of their entire real estate portfolio. This bird’s-eye view is essential for effective long-term planning and strategy.



The world of real estate investment is vast, and users may need advice or information to navigate it. Making uninformed decisions can be costly.


The Guide offers valuable insights about real estate investment. No matter if you’re new or experienced, you can find helpful tips and articles to make smart choices.


We used special tools to make designing the app straightforward and seamless.





Components Library


For Whiterock, creating a consistent and easy-to-use app was tricky. Every screen and button needed to look and feel the same, but pulling it all together was a big task.


The Components Library has all the design pieces you need in one place. This makes it easy to pick and use them, keeping the app looking neat and working smoothly.

Problem solving

The design process was all about finding the right way to make life easier for medical staff. 


The app follows a structured layout. This makes it easy for users to find what they’re looking for. Every part of the product is organized, from the main section to the detailed sections, for a smooth experience.


Wireframes are the app’s basic sketches. They show where things go, from buttons to text. It’s the first step in designing, helping visualize the app layout before any detailed design begins.

Design system

Consistency is key. The design system details which colors, fonts, and styles to use. It ensures every screen looks similar, making the app feel unified and easy to understand.

Prototype & Testing

We made a test version of the app, which we called a prototype. Users tried this version and shared their thoughts. Their feedback was vital. It helped identify and fix any issues before the final release.

Customer’s feedback

“We’re most impressed with Uitop’s ability to come up with a system to be able to bring design solutions.”

Jordan Girard
Whiterock, Founder

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